Battling With A Blog Which Is Bigger Than Yourself: The Best Plan Of Action

blogger sat on a bed working from their laptop

Blogging is an amazing way to make a living. You get to work from home and share your knowledge on subjects which matter to you. Who wouldn’t want to spend their days doing that? But, many of us only just manage to scrape a living out of our blogs. While there are many ‘get rich quick while blogging’ guides online, things aren’t as easy as they seem. To see any real return, you need to have a decent audience. You can create the most beautiful blog and write amazing content, but that doesn’t guarantee you money. Instead, you have to work hard, and often reach out to advertisers and so on. But, every now and again, a blog strikes lucky. In no time at all, readers start flooding the page, and the demand for content skyrockets. This is, of course, any bloggers dream. But, it’s not without its problems. You are, after all, one person. How can you keep up with demand like this? In truth, you probably can’t. But, that doesn’t mean you should give up. Far from it. It just means that you need to adopt some methods like the ones mentioned below. These pointers are sure to leave you in a better position for handling a booming blog. 

Develop a schedule
If you’ve been blogging for fun until now, you probably don’t have a schedule in place. But, if you want to keep your page popular, it’s past time you developed one. A popular blog has to be treated more like a job than a hobby. And, workdays have tight schedules. It may be worth delving into the bullet journal world to ensure you get on top of things. This way, you can section out your day. And hey, you could even blog about the process! In your plans, make room for writing, editing, admin, and so on. 

Get guest writers in 
Many new bloggers are hesitant to use guest writers. There’s a fear that readers will feel cheated. But, that’s often far from the reality. Your readers understand that you can’t work miracles. Besides which, they’re often grateful for an outside perspective. All you need to do is be open and honest about who’s writing what. And, make sure to choose guest bloggers who represent your blog’s values.

Consider selling
If a startup gets big, it’s commonplace for an entrepreneur to consider business exit planning, where they sell the company to ensure its continued success. While exit planning when blogging is less spoken about, it’s worth considering. This can be a difficult path. After all, you’ve built personal connections with readers. Breaking that bond is difficult. But, it’s important you step back and consider what’s best for the future of your blog. Not to mention that you could make more money this way than you would have. As an example, consider that Huffington Post sold to AOL for $315 million. While it’s unlikely you’ll reach those heights, figures like those are such to catch anyone’s eye.

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