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You might think that it’s better to set up and run your business office inside the city. After all, that’s where most of the people are so you should see a lot of foot traffic to your company. As well as this you’ll be close to other businesses and a huge pool of potential demand. There’s also the benefit of being close by to local transport links. However, before you immediately hunt out the perfect city address, you might want to consider working from the suburbs. There are a few reasons why this might be the best option.
Foot Traffic Is Overrated
The majority of business demand these days comes from online activity and interactions. Very rarely to people stumble on office businesses by walking in off the streets. This is why the high street is now devoid of most businesses except for retail. There’s just no need for customers to wander around town hunting for the right company when they can find all the information they need online. In some cases, they might even be able to buy and setup services without ever interacting face to face. So, the question is do you really need to buy an office address if people can find you other ways. And, there is another factor to consider here.
The Cost
It’s going to be rather expensive to buy an office address in the city compared to one in the suburbs. You might think that this is because suburb properties are less attractive, but that’s not true. Prices are cheaper because there is less demand as businesses typically make the mistake of setting up in the city. By being smart, you can get a great property and save a fortune on business costs from day one.
The Space
Perhaps you already have an office in the city, and you’re thinking about moving to the suburbs. You’ll probably be able to get a bigger office in the suburbs at a cheaper cost. But, even if you can’t you won’t have any trouble with moving to a smaller office because you can store files and extra tech in storage. This can be located close by and with services like Boxman business storage it can be incredibly efficient. You’ll be able to keep extra files and business items safe while still getting the benefits of a smaller suburban office.
Diminished Limitations
In the past the main issue with buying an office in a rural area was connectivity. You could not rely on the internet service, and you certainly couldn’t guarantee there would be phone signal. Advances in technology have changed all that, and now you can be in the middle of nowhere and still download a full sized movie to your phone. So, if you can do that, there’s no reason why, with the right setup, you can’t run an office from the suburbs.
