The Dos and Don’ts of Customized T-shirts

Custom t-shirts have been trending for quite a while now in the clothing industry. They are not only fashionable but can also be used for other applications such as brand marketing and mass education. In the past, only major companies and organizations such as sports clubs exploited the sector. This has since changed with increased customization for personal wear, especially among the youth. For success, here are few tips on the things that you should do and those that you ought to avoid when it comes to this topic. See this link for much details

The Dos 

Do brainstorm prior to the process 
Based on why you need the t-shirts, you must come up with ideas that are likely to enable you to achieve the objective. If it's for personal use, then you basically have to go for what you like and looks good on you. If it's for marketing purposes, then it has to be tailored specifically for the target group. This calls for ample knowledge of your audience to be able to determine the best way to reach them. You must know what appeals to them, their dislikes, language, and interests. 

Do budget 
The process can be very costly if you don’t have a planned-out budget to follow. This is so especially in the case of large-scale production. A well-defined budget should cover the cost of clothes, design work, printing machines and materials, and other experts that might be involved in the process. It should be flexible enough to cater for any unplanned additional costs that might be incurred later. One good way to reduce the money spent is to use locally available resources. For instance, if your friend has a working printer of good quality then you can use it instead of buying a new one. If you don't have access to a good machine, then you can use the services of a printing company which is usually cost-effective for production in large numbers. 

Do put quality first 
When it comes to artistic works, quality always comes first. This touches on both the design and printing process. For the content, aim for originality rather than popularity. Popular works usually trend only for a short period after which they become obsolete. Original content, on the other hand, can trend for long. Plus, it beats competition especially in the market. In addition to this, also consider the quality of the fabric and the printing technique you intend to use. You can choose from the three most popular methods namely; vinyl graphics, direct to garment, and screen printing. The more durable the t-shirt and prints on it are the longer your brand gets marketed. It also builds a good reputation which is important in business. Product quality can define the shape of your T-shirt printing business in terms of success. 

Do keep it simple 
This will not only make your work easier but will also save you a lot of time and resources. Simple designs always look neat and are easy to comprehend than complex ones. So how do you keep it so?Simply by sticking to the basics of the process. For example, when adding colors make sure that you use only a few to avoid the possibility of clashes. For adverts, even a single bright color will do. Keep the spacing between various components balanced and arrange them in an orderly manner, more so where texts are concerned. Simplicity also ensures that you focus on the most important part of it, which is conveying a specific message. 

Do consider the placement 
Most designs look good on the chest region as opposed to the lower abdomen. Placement refers to the exact position on the t-shirt. It is upon you to determine where best to place yours. Does it look good at the center of the chest? Or is it much better aligned to the right? 

The Don’ts 

Don’t rush 
Patience is key in this field. From the first stage take time to carefully analyze your work and adjust as you see fit. You don’t want to go all the way to the last stage then discover a mistake that you ought to have noticed and corrected in the previous stages. This can cost you a lot of time and money when you have already printed the output and have to redo the whole process again because of an error. 

Don’t ignore size 
Most people tend to be deeply engrossed in the production process that they tend to forget about other important details such as the size of the t-shirt. Use clothes of various sizes to cater to people of all kinds. Also bear in mind other factors which affect the sizes such as age group and gender. The size of the design also matters depending on the type.  Circular shapes look better when rendered small while square shapes look fine in all sizes. Full-sized prints on the front or back of the shirt can be used too.

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